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Measurable KPI’s for Social Media

A frequently asked question is, “How do I track key performance indicators (KPIs) or my return on investment (ROI) for social media and content marketing?” You may already have a content marketing...

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Measurable KPI’s for Social Media – Facebook

Facebook has myriad points of engagement so when tracking the content marketing goals of your business—specifically, brand awareness/visibility and engagement or inbound leads– there are a lot of KPIs...

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Measurable KPIs for Social Media – WordPress & Blogger

In comparison to Facebook or Twitter, blogs are a different breed of social media. WordPress and Blogger, the two most popular blog hosting platforms, can take a lot of time and dedication to create...

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Measurable KPIs for Social Media – Flickr & Photobucket

There are a growing number of websites and social media channels that focus on multimedia. Specifically, these sites specialize in images and videos that people continually crave. Using pictures is one...

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Measurable KPIs for Social Media – LinkedIn

Teens are not the only demographic who use social media to stay in the loop with peers and popular brands. Professionals also need to have a place to “play,” and they do. LinkedIn offers a unique...

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Measurable KPIs for Social Media – SlideShare

Business professionals have been given a very advantageous opportunity to track and analyze the KPIs of the largest community for sharing presentations, SlideShare. If willing to spend some money to...

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Measurable KPIs for Social Media – Twitter

Twitter has 140 million active users and 175 million tweets per day. This is no trivial statistic. People are using Twitter as a giant news feed to stay connected and up-to-date with friends and...

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Measurable KPIs for Social Media – YouTube

Over the past several years, there has been a significant shift in the way people become captivated and amused by media. Instead of entertaining themselves, people want to be entertained. They want to...

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Guide to Facebook’s New Page Insights Metrics

If you were previously hesitant about creating a social media presence through a Facebook page because of the lack of metrics to measure its performance/contributions, fear no more. Facebook has...

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Franchise Content Marketing Success Depends on a Strong Content Strategy –...

Measure is the final step of the 7 Step Content Marketing Lifecycle. It’s the all-important activity of analyzing and acting on the results of your content marketing activities. Are you reaching your...

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